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Glenn Goldberg blog


A supplement to repair and protect the skin.


CALIFORNIA DERMATOLOGIST FORMULATES UVO,
WORLD’S FIRST READY-TO-DRINK SUN-PROTECTIVE SUPPLEMENT

 Innovative Formula of 30+ Vitamins, Phytonutrients, and Antioxidants
Can Help Protect and Repair Skin from UV Damage

ORANGE COUNTY, California – Southern California-based dermatologist Dr. Bobby Awadalla has announced the launch of UVO™, the first and only ready-to-drink supplement formulated to help protect your skin from the sun.

UVO’s™ synergistic formula combines more than 30 powerful vitamins, phytonutrients and antioxidants that are scientifically proven in peer-reviewed studies to protect the skin from the sun’s harmful ultraviolet (UV) rays. Whereas topical sunscreens protect the skin on the outside, UVO’s innovative formula is designed to work from the inside-out. The first product of its kind, UVO is intended to help protect and repair DNA, cell membranes, and collagen while promoting healthy skin function.

Just one delicious bottle of UVO creates a protective surge providing 3 to 5 hours of supplemental sun protection. UVO also has reparative qualities which help your skin recover more quickly after over-exposure to the sun. In addition, drinking UVO regularly repairs and beautifies your skin providing anti-aging benefits.

“When UV rays reach your body, skin cells, DNA, and collagen can be damaged,” explains Dr. Awadalla. “After repeatedly seeing patients forget or neglect to use traditional sunscreens, I realized we needed to change the way we protect ourselves from the sun.”

Dr. Awadalla spent four years developing a unique formula designed to help create a protective barrier within the skin – where UV damage occurs. UVO’s blend of vitamins and antioxidants can support and activate the skin’s natural protective and reparative mechanisms. At the same time, phytonutrients can provide an additional plant-based defense against potential sun damage.

“Despite mainstream thinking, our bodies have a natural capacity to protect us from a certain level of sun exposure,” says Dr. Awadalla. “We have many internal mechanisms that protect our skin from UV radiation, but they get depleted over time or get overwhelmed by excessive sun exposure. With the proper supplements, we can help strengthen this natural protection.”

In conjunction with your regular sun care routine of sunscreen, UV protective clothing, and limited sun exposure, UVO offers a baseline protection that can help reduce damage caused by the sun – even if you forget to reapply sunscreen or bring an umbrella to the beach.

In UVO’s first round of clinical trials, results showed a significant increase in the UVB radiation required to create sunburn after drinking UVO (compared to the level of UVB radiation required to create sunburn without drinking the supplement) which lasted up to 5 hours.

UVO is available for purchase at several specialty stores throughout Orange County as well as online at www.drinkUVO.com. Each bottle of UVO retails for approximately $4.99.

For more information about UVO as well as a listing of where to purchase, please visit www.drinkUVO.com

About UVO

UVO is the first ready-to-drink supplement that protects your skin from the sun’s harmful UV rays. UVO’s synergistic formula combines more than 30 of the most powerful vitamins, phytonutrients and antioxidants scientifically proven to protect the skin from the inside-out. Just one delicious bottle creates a protective surge providing 3 to 5 hours of supplemental sun protection. UVO also has reparative qualities which help your skin recover more quickly after over-exposure to the sun. In addition, drinking UVO regularly repairs and beautifies your skin providing anti-aging benefits. www.drinkUVO.com.

About Dr. Bobby Awadalla, MD

Dr. Bobby Awadalla belongs to The American Academy of Dermatology, The American Society for Dermatologic Surgery, and The American College of Mohs Surgery. He earned his medical degree with honors from Drexel University College of Medicine and went on to become chief resident at Virginia Commonwealth University. Dr. Awadalla honed his skills in Mohs micrographic surgery, a tissue-sparing skin cancer removal and facial reconstruction procedure, and other cosmetic dermatology procedures as a fellow at Methodist Hospital/Weill Medical College of Cornell University in Houston. He has also published numerous papers in the field of dermatology. Dr. Awadalla currently practices at Coast Dermatology & Laser Surgery Center in Laguna Beach, CA.


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